Accor adds two UK properties to Mercure portfolio

Accor Hotels are continuing to expand their international hospitality empire, this time bringing two exquisite Mercure branded hotels to the United Kingdom. These chic, contemporary hotels, which blend style and comfort, with a touch of luxury, offer the perfect way to explore the beauty of Britain.

1. Accor’s Expansion: A New Mercure Home in the UK

Accor’s union with the home hospitality industry has been a notable one for the past few years, and it’s about to get even bigger. Accor recently announced the opening of a new Mercure hotel in the UK, marking a major step forward for the brand.

Elevated Experience: Mercure, Accor’s high-end hotel brand, is known for its luxurious suites and high-end cuisine. With the new Mercure home, the company has upped its game by adding amenities such as private balconies, premium bathrobes and slab marble tiles in the bathrooms.
Commitment to Nature: In keeping with Accor’s commitment to sustainability, the new Mercure home features features eco-friendly designs such as solar-powered spaces and low-carbon appliances.

The new Mercure home is a great addition to Accor’s hospitality portfolio, signifying the company’s commitment to growing their presence in the UK and Europe. With this major new expansion, Mercure is surely on its way to becoming one of the most popular hotel brands in the world.

2. Expanding the Growing Mercure Brand

Since its inception, Mercure has a strong commitment to excellence and the latest trends. In the last year, we’ve grown our presence to 6 locations from just 1, reaching thousands of loyal customers. And with that growth, we’re always looking for new ways to expand our reach even further and make sure everyone knows about the Mercure story and our products.

As the brand continues to grow, we are striving to reach new and exciting markets across the world. We’re constantly looking for new product lines and ways to improve our services, while also exploring creative marketing strategies and partnerships to spread the word about our growing brand. We’ve recently put into action:

Website redesign. To better reflect our values, look and feel.
Social media campaigns. To showcase our products and reach potential customers around the world.
Pop-up shops. To bring our products to life and create brand experiences for our customers worldwide.

We want to ensure we’re bringing out the best in our products, services, and branding to show off the Mercure name and make sure that our customer’s trust and loyalty remain. Stay tuned for innovative events, offers and collaborations over the coming months!

3. A Look at the New Properties of Mercure

Mercure has become one of the most sought-after names when it comes to property development and purchasing in the last decade. The company is known for its leading edge construction techniques, safe environment and advanced amenities. Not to mention the stunning exterior designs that amaze the eye of anyone who drives past them. The new properties of Mercure are no exception!

The custom built homes here are a sight to behold and they are built to the highest standard imaginable. As well as this, some of the unique features of buying a property in Mercure include:

Innovative architecture and design – Mercures newest buildings boast of contemporary architecture and stylish designs to stand out amongst the crowd.
Safety focused layouts – All of the buildings are built with security in mind and are equipped with the necessary fire and environment safety protocols.
High-tech amenities – Residents will have access to a whole range of smart technology and devices to ensure a connected and efficient lifestyle.
Educational opportunities – Schools and other educational institutions are easily accessible within the surrounding areas.

These features offer potential buyers a fantastic chance to find their dream home and join the ever-growing family of Mercure.

4. A Foundation for Further Expansion in the UK

Developing a Presence

Successful market entry into the UK necessitates an establishment of a base, backed by a good understanding of the local laws, regulations and preferences. International businesses that have made a successful transition to the UK have often created localized marketing initiatives, as well as employment opportunities in the local labor market.

Building relationships with local partners
Comprehending the nuances and workings of local law
Creating bilingual marketing initiatives
Exploring cooperative agreements with local companies and organizations

These developments create a platform for further expansion, and cement a position as an authoritative, legitimate presence in the country. Although steeped in upfront capital, properly setting the foundations on entry goes a long way in the development of strong relationships and recognizing potential business activities in the UK. Accor’s two recent additions to the Mercure portfolio demonstrate the brand’s focus on growth, quality, and providing choices to customers. With these two additions and the range of other properties Accor has to offer, customers are in for a great experience no matter where they decide to stay.