August 15, 2023 Cathay Pacific revamps business loyalty programme When it comes to loyalty programmes, Cathay Pacific is aiming to make sure their frequent flyers always get the greatest rewards. To ensure they remain at the top of the airline loyalty market, Cathay Pacific has recently released their revamped business loyalty programme, providing their loyal customers with exclusive benefits and plenty of incentives. With this new development, Cathay Pacific is raising the bar for airline loyalty programmes. 1. “Rewards Reimagined: Cathay Pacific Revamps Business Loyalty Programme” Cathay Pacific unveiled its groundbreaking new business loyalty program, Rewards Reimagined. The revolutionary scheme was designed to offer more options for rewarding travelers’ loyalty while enhancing the company’s global network. The program introduces a number of exciting new benefits, including: Earn 2X for Economy tickets on short-haul flights Generous rewards for Premium Cabin passengers Receive complimentary lounge access when booking in advance Access to exclusive travel partners around the world Not only does the program present some great new opportunities for reward and recognition, but it also makes navigating the loyalty system easier and more user-friendly. Wherever business travelers may be, they can stay connected with the program’s mobile app, which allows for updates on rewards and earning progress even while on the go. Cathay Pacific’s Rewards Reimagined promises to be a game-changer in the way loyalty is expressed and received, and the company looks forward to helping more travelers feel the real rewards of their loyalty. 2. CX Business Rewards: New Features for an Enhanced Experience We’re pleased to launch exciting new features in our CX Business Rewards program that are designed to improve your overall experience. With our latest updates, you can enjoy additional savings on every purchase and quicker access to rewards. More Savings: Get more savings on all your purchases from the CX Business Rewards program. With our upgraded reward tiers, you can collect reward points faster and also enjoy exclusive discounts on select items. Head-spinning discounts on select items Higher reward tiers letting you collect points quickly Infinite potential for huge savings Faster Rewards Access: With our streamlined reward access process, you can now get your awards much quicker. You can easily redeem your points for rewards within seconds. Plus, our improved reward navigation features make it easier for you to explore your available perks. Award redemptions completed in seconds Easy to use reward navigation Quick access to exclusive rewards 3. Reward Yourself: How the Revamped Programme Will Benefit Business Travellers Business travellers will benefit from the revamped programme’s strategic partnerships with leading airlines. These partnerships allow travellers to earn exclusive discounts and rewards on their flights, ensuring they can get the most out of their travel spending. The programme also offers increased flexibility for frequent travellers. Members will now be able to spread their rewards across multiple trips, ensuring that their hard-earned rewards can be put towards their next adventure. Moreover, the program has also improved its reward programme. Companies can now receive rewards for their loyal business travellers. Each time a business traveller makes a trip, the company’s loyalty points are increased. This helps businesses to reap tangible rewards such as discounts on future trips or other rewards suited to their particular needs. 4. Get Rewarded, Strengthen Relationships: Cathay Pacific’s Innovative Approach to Loyalty Cathay Pacific consistently takes the cutting edge approach to loyalty programs, with inventive ways to nurture and grow customer relationships. The quality of their products and services is embedded in a journey of many rewards: not only flying points, but rewards that customers could appreciate and find real value in. Their innovative partnership with Visa enables customers to earn more rewards with every credit card transaction. Their Marco Polo membership offers exclusive benefits, access to the best deals on flights and a wide selection of offers. The airline recently took their innovative approach one step further with the launch of their new ‘My CX’ membership program. Members will receive exclusive perks such as priority check-in, lounge access, priority boarding, and travel vouchers. There is also a bonus-points system that allow members to redeem more rewards with each flight taken. The program also focuses on personalizing customer engagement, with a collection of travel reminders and information tailored to each member’s status. Additionally, customers have access to a wide range of exclusive promotions and benefits that can be earned and exchanged for rewards such as complimentary flights, upgrade discounts, and more. The revisions toCathay Pacific’s loyalty programme are a promising move as it refocuses its attention on customer experience and rewards frequent flyers. With a number of convenient shifts, the revamped loyalty programme setsCathay Pacific apart from competitors and could keep loyal customers coming back for years to come. Share this:TwitterFacebookLike this:Like Loading... Related Business Travel Tips